![](http://cdn.idtechex.com/images/illustrations/400x250crop/idtechexlogo.jpg)
Worldwide
14 Sep 2009
The battery is the car
Plug in hybrid electric cars are now prioritised by most major car manufacturers. Pure electric on- road cars are prioritised by Nissan and a host of vibrant start up companies, they have one thing in common. The cleverest, most expensive part of their planned vehicles is increasingly the traction battery.
![](http://cdn.idtechex.com/images/illustrations/400x250crop/idtechexlogo.jpg)
United Kingdom
03 Sep 2009
Printed electronics: Still huge challenges - and opportunities
While materials for organic light emitting diodes (OLEDs) are getting better and better, and encouraging news about record-breaking parameters in efficacy and luminance were published quite recently, one of the major problems in flexible lighting and display devices is still unsolved: the lifetime of such devices is too short, and hence, customers are not ready to pay, no matter how impressive and elegant the systems may look.